Soraya by Rozi was founded in 2009 by Design & Merchandising graduate and self-proclaimed fashionista, Rozita Soraya Ezzatian. Having an eye for fashion and excelling creatively at the Fashion Institute, Ezzatian dreamed of having her own clothing line from a young age.

Armed with a flair for fashion and shrewd business acumen, she created the Soraya by Rozi line, with the goal of bringing glamorous, yet affordable wardrobe staples to women everywhere. The name Soraya means “Princess” in Farsi, and was aptly chosen to reflect Ezzatian’s vision.

Inspired by glamorous women around the world, the Soraya line is luxurious, adorned with simple silhouettes and rich, eye-catching fabrics that fit and flatter every figure. Each style incorporates luxe detailing and embellishments that accentuate a woman’s figure in just the right places, and make for that perfectly feminine, polished look.

Soraya was created for women of the world: the busy fashionista, the luxury jetsetter, the social butterfly, and even the conservative office girl. While the brand’s bold prints and decadent fabrics arouse a feeling of luxury, the brand proudly remains a one-stop-shop for sleek wardrobe staples and unique lifestyle looks that thoughtfully encompasses all aspects of a woman’s dynamic life. Each season, complete looks can be created from the line that boasts an array of dresses, pants, skirts, shorts, blouses, tanks, outerwear, and jewelry.

Made entirely in the USA, Soraya has been the exclusive merchandiser for television shows on Oxygen, MTV, and Bravo, and is now available online to all consumers for $60 - $300 MSRP at www.sorayabyrozi.com.